Business Philosophy

Corporate Tenet: pursuit of excellence, contributing to society
Five Principles: Efficiency, Trustworthy, Harmony, Reciprocity, Prospect

keep pace with times
Three changes: Affair management to staff management, appearance to nature, the present to the future
Three Musts: Adjust mode of thinking, convert manner of working, change way of behaviors.


Scientific Scientific development perspective
Six Musts: according to laws in start-up of project, according to laws in business operation, affairs handling by the rules, coordinated development, people orientation, sharing the development achievement
Three be kind to: Customers, Employees, Peers
Balances between: Efficiency and fairness, fairness and cost, cost and benefits
Three Keys: Details to success, implementation to strategy, ethics to capabilities